ISE’s Special Interest Group programmes are designed to bring attendees from specific key vertical market sectors to ISE. Each of them involves helping end-user technology buyers to meet technology vendors and solution partners.
Special Interest Group visits are the result of formal agreements between ISE and a variety of associations, media partners, companies and consultants. These partners invite senior executives to visit the show and to participate in an organised ‘ISE experience’. These programmes are tailored to meet the information needs of the visiting executives with planned stand visits, presentations, networking events and dinners.
Among the Special Interest Groups at ISE 2020 will be those organised by AV Solution Partner (a German-speaking media technology network), AV User Group (UK), PFM (Premises and Facilities Management magazine), SCHOMS (UK higher education) and SIEC (Italian systems integrators).
The programme broadens the show’s attendee base, helps important groups of technology buyers to make more informed purchasing decisions, and drives sales for ISE exhibitors. It’s just one more example of how ISE is about Making Deeper Connections.